Sales and Marketing Manager

POSITION SUMMARY

Sales Manager is responsible for directing Cafe sales efforts that align with the overall Cafe operating strategy. This individual will also support the Cafe’s Senior Leadership Team in upholding all brand standards, core values, while meeting or exceeding Hard Rock’s business objectives.

FUNCTIONS 

• Demonstrate financial comprehension of the Cafe’s budget and P&L.

• Develop and implement new sales initiatives, strategies and programs to capture key demographics that generate consistent year-over-year entrée count growth.
• Communication and follow up with Local, National and PAN EU Clients.
• Assist and monitor Regional Sales program across all domestic sales channels and pinpoint ways to penetrate new markets.
• Prospect new business and contact potential new clients for the local cafe.
• Prospect new FITs partnerships in the local market.
• Prospect new Online Tour Operators, reviewing and updating accordingly all the local platforms.
• Be present in local and National Trade Shows in order to support the local team and also to meet new clients with potential to work with us on a local and EU level.
• Attend Regional Sales Calls in order to be aware of possible new deals and give the direct support to the local team.
• Organize and execute all of the global and local Sales tent poles

• Partner across all departments in an effort to support the team in consistent execution of all systems and processes to deliver all products and services to Hard Rock’s brand standards.
• Market a multi- product business line (restaurant, retail, live music and special events) to disparate guest profile (corporate, tourist and local).
• Foster an environment of customer service in which all team members put the guest first in every situation. 

• Development of a local Concierges program
• Development of a Tour guide program and database associations
• Monthly local concierge call audits

• Execute established standards for overall guest satisfaction that meet or exceed brand standards as determined by an objective ranking systems. 
• Remain an objective observer of the standards of service to ensure guest expectations of the brand and cafe are met. 
• Work alongside Convention bureau and tourism offices to close agreements for different actions throughout the year
• Continuous interaction with Local PR agencies to gain new ideas and maximise PR efforts. Weekly actions/communication carried out
• Follow up of all PR actions and presence in the city
• Ability to ideate and execute meetings & events that exceed the expectations of all clients.
• Assist senior management in attracting and retaining the most exceptionally talented people available in the market and place them in positions that leverage their skills and expertise for maximum impact. 
• Clearly define Sales goals and expectations for team members using performance review tools and hold your team accountable for successful performance. 
• Support team development and advancement along well-defined career paths. 
• Serve as a Learning Coach developing, implementing, and executing learning & developmental programs for all individuals under his/her stewardship to drive continuous improvement and employee retention. 
• Possess a self-motivated approach to his/her own personal and professional growth. 

• Run reports in Sales Force to track Sales Results.
• Run end of moth sales reports (Group sales, miscellaneous sales and FIT’s results).
• Support the new Sales Agents and following up the new contacts that are sent by them.

• Manage Sales expenses in accordance with the Cafe’s budget and forecast models.

This job description reflects management’s assignment of essential functions, it does not prescribe or restrict the tasks that may be assigned.

QUALIFICATIONS

EXPERIENCE, EDUCATION, AND CERTIFICATIONS

• Experience with Wholesalers, tour operators and/or Event planners 
• Background in Tour and Travel or MICE industry a plus.

SKILLS

• Ability to learn and bring "out of the box" ideas to their team.
• Excellent negotiation skills.
• Genuine enthusiasm and aptitude for sales.
• Excellent verbal and written communication skills.
• Track record of superior performance metrics.
• High level of business acumen and common sense.
• Strong decision-making abilities
• Demonstrates strong problem solving skills through ability to diagnose and implement solutions.
• Comprehend and use technical or professional language, either written or spoken, to communicate complex ideas.
• Ability to effectively pitch and present information in one-on-one and group situations to media, customers, clients, partners and other employees of the organization.
• Multiple language abilities a plus, fluency in English required.

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